Urbanfloor

Introducing the L’artiste Collection

Introducing the L’artiste Collection

L’artiste is inspired by some of history’s most prestigious French artists. With genuine European oak featuring elegant brushed detail, each handcrafted ultra-wide and extra-long plank is a work of art in its own right.

Color Corner: European Oak Moscato

Color Corner: European Oak Moscato

We’re back with another product in the spotlight – the European oak Moscato from our ever-popular Chene collection. One of our most popular flooring lines, the Chene collection offers stunning 7.5” wide planks reminiscent of centuries old vineyards in the French countryside.     The […]

Color Corner: European Oak Chicago

Color Corner: European Oak Chicago

Today, we shine the spotlight on a beautiful light, white oak floor – the brushed European oak Chicago. The oak Chicago is part of our Downtown series in the Urban Lifestyle collection – a series inspired by the electric atmosphere of metropolitan American cities.   […]

New Year, New Hardwood Floors!

New Year, New Hardwood Floors!

We’re a few days into 2018 and are looking ahead to an exciting year of new flooring releases! We pride ourselves on being not only up to date on current design trends, but forging ahead as trendsetters with new and exciting designs in hardwood floor. […]

Color Corner: European Oak Strauss

Color Corner: European Oak Strauss

Welcome back to the blog! As you may have noticed, we have over 100 different colors and styles of hardwood floor to choose from. While we are proud to offer so many varied kinds of flooring, we know that this can make decisions difficult when […]



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