By Glen Sanford Source: apple-history.com The second half of 2000 was rocky for Apple. Slower sales (both for Apple and the industry as a whole), combined with a misunderstanding of the consumer …
By Glen Sanford Source: apple-history.com The second half of 2000 was rocky for Apple. Slower sales (both for Apple and the industry as a whole), combined with a misunderstanding of the consumer …
By Glen Sanford Source: apple-history.com Jobs' presence was known almost as quickly as NeXT was acquired. The degree of Jobs' "expanded role" soon became quite clear. With no CEO and Apple Stock …
By Glen Sanford Source: apple-history.com Amelio made a strong effort to bring Apple back to profitability, but his efforts would prove to be largely unsuccessful. Following his first 100 days as CEO, …
By Glen Sanford Source: apple-history.com Spindler, by all accounts, was the wrong man for the job. A fairly impersonal man, Spindler's office was nearly impossible to get into. However, in his two …
By Glen Sanford Source: apple-history.com Sculley became the de facto head of Apple in May 1985. Over the next few months, Apple was forced to lay off a fifth of its work …